Amused By Tech

Amused By Tech is a Swedish hi-fi and music event in Gothenburg built around a simple idea: let the technology disappear and let the music take over. The current event emerged in the mid-2020s and carries forward traditions associated with earlier Swedish enthusiast shows, while giving the format a broader lifestyle feel. It brings together serious two-channel systems, headphones, vintage equipment, records and contemporary consumer audio in an accessible setting rather than a purely trade-oriented environment.

The show mixes product demonstrations with a record fair, talks and enthusiast culture, so the experience is as much about discovering music as comparing equipment. Recent editions have also widened the scope to include vintage audio and car hi-fi, helping the event reach beyond the traditional audiophile audience. Its Gothenburg setting gives western Sweden a focused meeting point for dealers, distributors, manufacturers, collectors and listeners who want to hear equipment in person and talk directly with the people behind it.